Consumer confidence stubbornly flat

Latest Weekly Bloomberg Nanos Canadian Consumer Index Tracking

Canada’s economic mood remains stubbornly flat, according to the latest Bloomberg–Nanos Canadian Confidence Index. The headline measure sits at 50.36, barely above the neutral line, suggesting a public neither convinced of recovery nor braced for imminent decline.

While households report marginally stronger pocketbook conditions, helped by steadier personal finances and job security, expectations for the broader economy have weakened. Canadians are now more than twice as likely to believe the economy will deteriorate in the next six months as to improve, reflecting unease about real estate values and persistent macroeconomic headwinds.

Longterm trends show confidence hovering well below its historical average, far from the highs of the postpandemic rebound. Regional variation endures, with Quebec and Atlantic Canada more upbeat than Ontario and British Columbia. Younger adults remain the most optimistic cohort, though their sentiment has softened. Overall, the data portray a country suspended between resilience and apprehension, waiting, warily, for a clearer signal of where growth will come from next.

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METHODOLOGY

The BNCCI is produced by the Nanos Research Corporation, headquartered in Canada, which operates in Canada and the United States. The data is based on random telephone interviews with 1,000 Canadian consumers (land- and cell-lines), using a four week rolling average of 250 respondents each week, 18 years of age and over. The random sample of 1,000 respondents may be weighted using the latest census information for Canada.

The interviews are compiled into a four week rolling average of 1,000 interviews where each week, the oldest group of 250 interviews is dropped and a new group of 250 interviews is added. The views of 1,000 respondents are compiled into a diffusion index from 0 to 100. A score of 50 on the diffusion index indicates that positive and negative views are a wash while scores above 50 suggest net positive views, while those below 50 suggest net negative views in terms of the economic mood of Canadians.

A random telephone survey of 1,053 consumers in Canada is accurate 3.0 percentage points, plus or minus, 19 times out of 20. This report is based on the four waves of tracking ending January 23, 2026.

Bloomberg Nanos Canadian Consumer Confidence Index

Data Summary RELEASED for January 23, 2026

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